What is Hanfu and Why do Young Chinese Consumers Love it? The movement has also received support from cultural institutions and government initiatives aimed at preserving and promoting traditional Chinese culture. The third type, which has rapidly emerged within the last few years, are people who are steeped in gaming and anime culture. As an extension from mandate number 1, this is to ensure Hanfu retailers are promoting Hanfu as exclusively the traditional dress of the Han Chinese. The shapes and systems of Hanfu mainly include “Shen Yi (深衣)” system (the coat and dress are sew up), “Xia Chang (下裳)” system (separating the coat and lower skirt), and “skirt (襦裙)” system (short coat). Han clothing is made of a piece of cloth with a width of 2 chi 2 cun (about 50cm), and it can be divided into ten parts: collar, lapel, gusset, label, skirt (the full front of a Chinese gown), sleeve, cufflinks, belt, cross straps, and ba (a ceremonial dress in ancient China). For many wearers, putting on Hanfu is not just about wearing beautiful clothes; it is about embodying the spirit of ancient China and honoring the wisdom of their ancestors.
Today’s hanfu offer many variations while respecting the customs of their ancestors. As more people embrace Hanfu, it serves as a gateway to explore the diverse heritage and customs that define Chinese civilization. It reflects a renewed interest in traditional arts, language, philosophy, and customs among younger generations who are eager to explore and embrace their cultural heritage in a rapidly changing world. Festivals and events celebrating Hanfu are held across the country, attracting thousands of participants and spectators who come to admire the beauty and craftsmanship of these ancient garments. As the movement continues to grow, it promises to inspire new generations to appreciate and celebrate the beauty and significance of Hanfu for years to come. It celebrates not only the beauty of traditional clothing but also the resilience of cultural heritage in an increasingly interconnected world. In addition, sleeveless qipao women also enjoy wearing various hair and headgear to showcase their beauty and elegance.
When they turned fifteen, they could be considered as young women after the ceremony, and they started to style their hair as buns secured and embellished by hairpins. Hanfu clothing was formed through the natural evolution, and based on unique Han style and personality. Each style reflects not only the fashion preferences of its time but also the social status and cultural values of the wearers. “I spent more time ensuring it didn’t get wrinkled than I did wearing it,” commented one buyer on social media. Moreover, the popularity of Hanfu has been bolstered by the internet and social media, which have provided platforms for enthusiasts to share their passion for traditional clothing. Online communities dedicated to Hanfu have sprung up, where members discuss historical accuracy, share styling tips, and organize gatherings to wear Hanfu together. The market for Hanfu-related products has expanded rapidly, encompassing not only traditional garments but also accessories, footwear, and modern adaptations suitable for everyday wear. It encompasses a wide range of styles, from the elegant robes of the Han Dynasty to the elaborate garments of the Tang and Song Dynasties.
The emperor wanted to restore the whole Han culture and tradition, including restoring all the clothing fashions of the Tang Dynasty. Song Dynasty attire primarily inherited the fashion of the Tang Dynasty, with more emphasis on embellishments and needlework. In conclusion, the revival of Hanfu in modern China is more than just a fashion trend; it is a cultural phenomenon that speaks to the enduring appeal of traditional Chinese aesthetics and values. Contemporary designers have reinterpreted Hanfu designs, incorporating elements from Western fashion while staying true to traditional aesthetics. It carries the outstanding handicrafts and aesthetics of the Han nationality, such as dyeing, weaving and embroidery, and inherits more than 30 Chinese intangible cultural heritages as well as the protected Chinese arts and crafts. Some people came to ask us whether the Hanfu is the clothes of the Han Dynasty. The ordinary working people usually wore short clothes and trousers. The hujianyi was a piece of fabric which covers the right shoulder of Buddhist nuns and was only used by the nuns; it started to be used after some Buddhist nuns suffered harassment by men for wearing right shoulder-exposing clothes. For a piece of Hanfu, the left front of the garment crosses the right front of the garment across the chest, it naturally forms the cross of the neckline, so it is called “crossed collar”.
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